Legal · Terms

Terms & Conditions

Last updated: June 2026

The fine print, written as clearly as we can. It protects you, protects the work, and explains how we take care of everyone who joins us — including our accessibility commitment.

1. Agreement

These Terms & Conditions govern your use of betruetoyou.ca and any service offered by Prince Kerr Inc. ("BeTrueToYou", "we", "us"). By using the site, joining a list, or booking a service, you agree to these Terms and to our Privacy & Cookie Policy. If you do not agree, please do not use the site.

2. Our services

We offer guided meditation, OMĒRU™ experiences, 1:1 Clarity & Alignment Calls, retreats, corporate wellness programs, digital products, and free resources such as the Life Alignment Quiz and The Reset Blueprint. Descriptions, dates, venues and prices may change; the details confirmed at the time of booking apply.

3. Wellness disclaimer

Our work is educational and supportive. It is not medical, psychological, psychiatric, legal or financial advice, diagnosis or treatment, and it is not a substitute for care from a licensed professional. Prince Kerr is not a licensed physician or psychotherapist. Meditation, breathwork, sound and visualization practices can bring up strong emotions or physical sensations.

  • Consult your healthcare provider before participating if you are pregnant, or have epilepsy, a heart or respiratory condition, a history of psychosis or trauma, or any other medical or mental-health concern.
  • Never drive or operate machinery while listening to guided audio.
  • You participate voluntarily, may stop at any time, and are responsible for your own wellbeing. Results are personal and are not guaranteed.
  • If you are in crisis, call or text 9-8-8 (Suicide Crisis Helpline, Canada) or your local emergency number.

4. Bookings, payments & refunds

  • Clarity & Alignment Calls are paid in advance through Stripe in Canadian dollars. You may cancel for a full refund, or reschedule, up to 24 hours before your session. Sessions cancelled or missed with less than 24 hours' notice are non-refundable. If we must cancel, you may choose a new time or a full refund.
  • Retreats booked through WeTravel or another booking platform are subject to the deposit, payment-plan, cancellation and refund terms shown on that booking page. We strongly recommend travel insurance.
  • Event tickets (e.g. through Eventbrite) follow the refund policy displayed on the ticket page.
  • Digital products are non-refundable once accessed, except where the law requires otherwise.
  • Promotional codes have no cash value and may not be combined unless stated.

Nothing in these Terms limits any rights you have under consumer protection laws that cannot be waived, including Ontario's Consumer Protection Act, 2002 and Québec's Consumer Protection Act.

5. Events & retreats

Joining a waitlist does not reserve a place. Events may be rescheduled, relocated, or cancelled because of low enrolment, weather, venue issues, illness or other circumstances outside our control; in that case we will offer a transfer or refund of amounts paid to us. You are responsible for your travel, documents, health, and personal belongings, and you agree to follow venue rules and to respect other participants. We may ask anyone who is disruptive or unsafe to leave without refund. Photos or video may be taken at events; we will ask before featuring you identifiably, and you can decline. Sponsors (such as Howell's Herbs, who supply tea at OMĒRU events) are independent businesses responsible for their own products; tell us in advance about any allergies.

6. Corporate engagements

Workshops, keynotes, offsites and programs for organizations are governed by the written proposal or agreement signed with the client, which takes priority over these Terms where they differ.

7. Content & trademarks

All content on this site — text, audio, video, images, the Life Alignment Quiz, The Reset Blueprint, and the Digital Detox Journal — belongs to Prince Kerr Inc. or its licensors and is protected by copyright. OMĒRU™, BeTrueToYou and related logos are our trademarks. You may use our content for personal, non-commercial purposes only; you may not copy, resell, teach, or create derivative programs from it without written permission.

8. Reviews & submissions

When you submit a review or testimonial, you confirm that it is honest and your own, and you give us a non-exclusive, royalty-free licence to display it (with your first name and last initial) on our website and marketing. We moderate reviews and may decline or remove any submission. You can ask us to remove your review at any time.

9. Amelia (AI assistant)

Amelia is an AI assistant. Her replies are generated automatically, may contain errors, and are not professional advice. Please confirm important details (prices, dates, policies) on the relevant page or with us directly. Do not share sensitive health or financial information in the chat. Conversations may be reviewed to improve the service, as described in our Privacy Policy.

Links to Spotify, YouTube, Instagram, Discord, Eventbrite, WeTravel, Calendly, Stripe, Amazon, Howell's Herbs and other sites are provided for convenience. We are not responsible for their content, products, or policies.

11. Limitation of liability

The site and our content are provided "as is". To the fullest extent permitted by law, Prince Kerr Inc., Prince Kerr and our partners are not liable for any indirect, incidental, or consequential loss arising from your use of the site or participation in our services. Our total liability for any claim relating to a paid service is limited to the amount you paid us for that service. Nothing in these Terms excludes liability that cannot legally be excluded, including for gross negligence or intentional misconduct.

12. Indemnity

You agree to indemnify Prince Kerr Inc. against claims arising from your breach of these Terms or your misuse of the site or our content.

13. Governing law

These Terms are governed by the laws of the Province of Ontario and the federal laws of Canada that apply there. Unless consumer law in your province gives you the right to bring proceedings where you live, disputes will be resolved in the courts of Toronto, Ontario. If any part of these Terms is found unenforceable, the rest remains in effect. We may update these Terms from time to time; the version posted when you book applies to that booking.

14. Accessibility statement

Prince Kerr Inc. is committed to providing a website and services that are accessible to everyone, including people with disabilities, in a manner that respects dignity, independence, integration and equal opportunity, consistent with the Accessibility for Ontarians with Disabilities Act, 2005 (AODA), the Ontario Human Rights Code, and the Accessible Canada Act.

Our standard

We aim to conform to the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA. Measures we take include:

  • Semantic page structure with a "Skip to content" link, logical headings and landmarks;
  • Text alternatives for meaningful images and accessible names for icons and buttons;
  • Labelled form fields with clear error messages;
  • Full keyboard navigation with a visible focus indicator;
  • Colour contrast reviewed against WCAG AA ratios;
  • Respect for your device's "reduce motion" setting;
  • Layouts that adapt to zoom up to 200% and to mobile screens;
  • Automated testing (axe-core) plus manual keyboard checks when pages change.

Known limitations

Some content comes from third parties we do not control, such as Stripe Checkout, Calendly, WeTravel, Eventbrite, Spotify and social media platforms. Some older images and PDFs may not yet have complete text alternatives, and the AI chat assistant may not work perfectly with every screen reader. We are working to improve these areas.

Accommodations & alternative formats

If anything on this site is difficult to use, or you need information in another format (for example large print, plain text, or a phone conversation in place of a form), or an accommodation to take part in a session, event or retreat, please contact us. We will work with you to provide the information or service in a way that meets your needs, at no extra cost, within a reasonable time — typically within 5 business days. Service animals and support persons are welcome at our events; please let us know in advance so we can prepare the venue.

Feedback

We welcome feedback on accessibility. Email admin@betruetoyou.ca with the subject "Accessibility", or write to Prince Kerr Inc., 375 University Avenue, Suite 3299, Toronto, Ontario M5G 2J5, Canada. We acknowledge feedback within 2 business days and tell you what we will do about it.

This statement was last reviewed on June 2026. While we strive for full conformance, we cannot guarantee that every page meets every guideline at all times; we treat every report as a priority to fix.

15. Contact

Prince Kerr Inc.
375 University Avenue, Suite 3299, Toronto, Ontario M5G 2J5, Canada
admin@betruetoyou.ca